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Ep 94, Finding Purpose for Writing

a Book

Host & creator, natalie viglione

"Tough times make great chapters" - Julie Broad


Putting a book out there is a writer's dream. But did you know that it takes more than just a good story to make a great book? And with everyone and their dog (almost quite literally) putting out a “book” these days, a book needs to be created with a powerful intention and with incredible clarity (with a marketing-mindset first!). It’s not something anyone should do unless they’re willing to step into the journey to create an amazing book.

In this episode, Julie Broad is Natalie Viglione’s guest, an Amazon Bestselling Author and the creator/founder of the self-publishing services firm called Book Launchers.

Natalie and Julie dive into the following:

  • How the narcissistic/egotistical attitude kills books and book ideas
  • Why you should not obsess about getting a book deal (and the different options that you have)
  • The ways to figure out how to sell your book
  • What success looks like for book authors
  • Why the act of expression through writing is part science and part art
  • How to make sure your book is aligned with your bigger goals of your business/career 

And of course, as always, a whole lot more! Listen (or watch) to the full episode below!



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Julie Broad, founder of self-publishing services firm Book Launchers andAmazon Overall #1 Best Selling Author, knows what it takes to be a successfulself-published author. Through Book Launchers and her popular YouTube channel, BookLaunchers.TV, she helps subject matter experts write, publish, and promote nonfiction books that will boost their business.

Julie’s titles include More than Cashflow, which topped Amazon, and The New Brand You, winner of the Beverly Hills Book Award for Best Sales book. Her latest book, Self-Publish & Succeed captures her leading tactics to write, publish and market a nonfiction book.

A recognized real estate investor, successful entrepreneur, and notable speaker, Julie also received the Top 20 under 40 Award for her business and community contributions. She’s been speaking on stages across Canada and the US since 2009, sharing her strategies to write a book that builds your business and have more impact and influence with your brand.

An expert on writing a book with marketing in mind, Julie teaches the best approaches to get results, make an impact, and ultimately, make more money. Julie always leaves people inspired, excited, and with clear steps to take action immediately.

Her advice for authors and investors has been featured in Forbes,, Yahoo! Business, CTV, the Toronto Sun, and many local and national TV shows. Born and raised in Canada, Julie currently resides in Los Angeles with her husband and son. When she’s not busy with Book Launchers or her family, you’ll find her at CrossFit or playing poker.

Connect with Julie directly!



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